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Tend Wall Street, NYC

Tend takes a fresh, modern approach to dental care, and I had the exciting task of creating a space that’s both fun and relaxing—a rare combination for a dental office! My role was all about blending creativity with strategy to design something truly distinctive. I developed a cohesive brand strategy that shaped the office’s identity and worked closely with stakeholders to deliver innovative design ideas tailored to their vision. Beyond designing just one space, I crafted an architectural branding blueprint that ensures a consistent and recognizable aesthetic for Tend’s future projects.

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